You can now edit your content visually, just like a document editor — no HTML knowledge required.

What’s new:

• ✏️ Edit content inline with headings, paragraphs, links, lists, and tables

• 👀 See changes instantly as you write — what you see is what gets published

• 🔗 Easily add and edit links without touching code

• 📊 Built-in table editing for comparisons and data-heavy content

• 🔁 Switch between visual editing and HTML anytime

• 📋 One-click copy or download HTML when you’re ready to publish

This makes polishing, updating, and finalizing content faster, cleaner, and far more intuitive — especially for long-form articles and comparison posts.

We've completely reimagined how you create content. The complex forms with dozens of fields are gone. Say hello to Composer, a conversational interface that makes content creation feel as natural as chatting with a colleague.

What's New Conversational Content Creation

Composer replaces our old form-based content creation with a chat-style interface. Just describe what you want to write about in plain English, and Composer guides you through the rest.

No more staring at empty form fields wondering what to put where. Simply type something like:

• "I want to write about LLM SEO strategies for e-commerce"

• "How small businesses can compete with enterprise brands in AI search"

• "A guide to optimizing product pages for ChatGPT citations"

Composer understands your intent and takes it from there.

Write About Exactly What You Want

The old system forced you into rigid content types and structures. Composer adapts to your vision.

When you describe your topic, Composer generates multiple angle suggestions. These are different ways to approach your subject. Pick one that resonates, edit it to make it yours, or write your own from scratch. You're in complete control of the direction.

Want to write a controversial take? A beginner's guide? An expert-level deep dive? Just say so. Composer doesn't box you in.

A Simple 5-Step Flow

1. Describe your topic - Tell Composer what you want to write about

2. Pick your angle - Choose from AI-suggested directions or use your own

3. Configure settings - Select length, brand voice, photos, and internal links

4. Review the brief - See exactly what will be written before generation

5. Generate - One click and your article is created and saved

That's it. No more jumping between tabs, no more 15-field forms, no more guessing what "primary keyword density" means.

True Brand Voice Control

Your Brand Kit now works seamlessly with Composer. Select your brand preset and every piece of content automatically adopts:

• Your writing style and tone

• Your preferred terminology

• Your formatting preferences

• Your unique perspective and values

Write like yourself, every time, without manually configuring tone, style, and voice on every article.

Transparent Brief Review

Before spending a single credit on generation, you see exactly what Composer will create:

• Article title and structure - The complete outline with section headings

• Target audience - Who the content is written for

• Tone - How the article will feel

• Word count - Estimated length based on your settings

• Comparison tables - What data will be compared (if applicable)

• FAQs - Questions that will be answered for maximum AEO impact

• Research topics - What Perplexity will research for accurate, current data

Don't like something? Use "Suggest changes" to refine the brief in natural language:

• "Add more focus on beginners"

• "Include a section about pricing"

• "Make it more actionable"

Composer updates the brief based on your feedback. Approve it only when it's exactly what you want.

Built for AEO (Answer Engine Optimization)

Every article Composer creates is structured for AI systems to understand, cite, and reference:

• Direct answer patterns - Clear, citable responses that AI can extract

• Structured sections - Logical hierarchy that AI systems parse easily

• Comparison tables - Data-rich content AI loves to cite

• FAQ sections - Question-answer pairs that match how users query AI

• Research-backed content - Perplexity researches your topics for current, accurate data with proper citations

• Entity clarity - Clear identification of people, brands, and concepts

You're not just writing content. You're creating assets designed to appear in AI search results.

Session Management

Life happens. Composer automatically saves your progress so you can:

• Close your browser and pick up where you left off

• Work on multiple articles simultaneously

• Review and resume past sessions from the sidebar

Every session is preserved with your messages, selected topic, settings, and brief.

What We Removed

• Complex multi-tab forms

• Content type selection (Standard Article, Blog Post, How-To Guide, etc.)

• Author Presets (schema markup handled differently now)

• Simple vs. Advanced mode toggle

• Dozens of optional fields that created decision fatigue

We stripped away the complexity so you can focus on what matters: creating great content.

The Bottom Line

Composer makes content creation fast, intuitive, and genuinely enjoyable.

Describe what you want. Pick a direction. Review the plan. Generate.

It's that simple.

Stop manually tweaking tone settings for every piece of content.

Managing your brand voice used to mean starting from scratch each time. Now, create a Brand Profile once and let Outwrite handle the rest — your writing style, preferences, and voice apply automatically to everything you create.

Here's What You Can Do

Create Brand Profiles Set up one or more brand profiles to match how you work. Add your company details, industry, core values, and what makes your brand unique. Managing multiple brands? Each one can have its own voice.

Define Your Voice & Style Tell us your preferred tone, which terms you love (and which to avoid), and who you're writing for. Your content naturally reflects these choices instead of fighting them

Teach Us Your Writing Style Here's where the magic happens — share URLs to your best existing content, and we'll analyze your actual writing patterns. We study how you structure sentences, your vocabulary, how you hook readers, transition between ideas, and the little details that make your voice yours. The result? outwrite.ai writes like you, not like a template.

Set a Default Brand Pick your main brand profile and it becomes the default whenever you start writing. You can always switch to a different brand or just grab the simple tone selector if you're in a hurry.

How It Works in Content Creation

Open the content editor and select your brand from the dropdown. Your style guide and brand voice shape everything — from your opening line to how you present data. If you skip selecting a brand, you can still use the classic tone selector to get started quickly.

• ✅ Create multiple brand profiles for different needs

• ✅ Define brand identity (company, industry, values, description)

• ✅ Customize voice settings (tone, terms, target audience)

• ✅ Upload your best content for AI to learn your style

• ✅ Set a default brand that auto-selects on new content

• ✅ Works in both quick and advanced content creation modes

• ✅ Fall back to tone selector anytime you need flexibility

Welcome to your new command center for understanding how AI models perceive and cite your brand. We've built something truly special here—let's dive in.

🎯 Prompt Tracking — Know When AI Mentions You

Here's the thing: potential customers are asking AI chatbots about solutions in your space. The question is—are those AI models recommending you?

Track specific prompts your audience might ask, then watch if your brand gets cited in the responses. It's that simple, and it's powerful.

What you can do:

• Add prompts one-by-one or bulk-load 20+ at once (way faster)

• See real-time citation detection across ChatGPT, Gemini, and Perplexity

• Track your Citation Rate — the % of prompts where you actually got mentioned

• Watch trend arrows (↑↓) to see if you're gaining or losing visibility scan-over-scan

Understanding your metrics:

• Tracked: Total prompts you're monitoring

• Cited: How many of those prompts resulted in your brand being mentioned

• Rate: Your citation percentage (Cited ÷ Tracked × 100)

• Trends: Change since last scan (green ↑ = improving, red ↓ = declining

🔄 Automated Scans — Every Other Day, No Work From You

We run this on autopilot. Every other day, we query three major AI models with your tracked prompts, analyze the responses for mentions of your domain, and log what happened. You just watch the data roll in.

We scan across:

• Perplexity: The real-time web search AI everyone's using

• ChatGPT: OpenAI's conversational AI (still the biggest player)

• Gemini: Google's AI assistant with massive distribution

Each scan captures the full AI response so you can see exactly how you were mentioned—the context matters. Click "View Chat" on any citation and you'll see the complete conversation, styled like an actual chat thread. No guessing about what the AI actually said.

📊 Brand Sentiment Analysis — What AI Really Thinks About You

Citations are great, but sentiment is everything. Are AI models praising you, shrugging, or warning people away? This goes way beyond "did they mention us?"

Your Sentiment Score ranges from -100 to +100:

• +60 to +100 (Very Positive): AI models consistently praise your brand

• +20 to +59 (Positive): Generally favorable perception

• -19 to +19 (Neutral): Mixed or balanced mentions

• -59 to -20 (Negative): Some concerns being raised

• -100 to -60 (Very Negative): Significant reputation concerns

What you actually see:

• Overall Score — Combined average from ChatGPT and Gemini

• Progress bar — Visual from negative to positive at a glance

• Key Insight — AI-generated summary of how your brand is currently perceived

• Strengths — What AI models say you're genuinely doing well

• Concerns — Areas where AI expresses hesitation or skepticism

• Change alerts — When sentiment shifts ≥20 points, you get a notification explaining what changed and why

Stable sentiment? Green checkmark. Big shift? Orange alert with explanation. You'll know immediately if something's shifted in how the market perceives you.

🏆 Industry Ranking — Where You Actually Stand

Stop guessing. See exactly which domains are getting mentioned most in responses to your tracked prompts—and where you rank.

Your competitive position shows:

• Your Rank: Where you stand among all cited domains (#1 = most cited)

• Share of Voice: Your mentions as a % of all citations (higher = dominating)

• Your Mentions: Raw count of times your domain came up

• Trend arrows: Are you climbing or falling?

The leaderboard shows your top 10 competitors by citation count. Your domain is highlighted so you can instantly see your position. If a competitor is getting cited way more than you, you know exactly who to study and what gaps to fill.

🏷️ Prompt Categories — See Which Themes Actually Work

Here's where founders get real value: you can group prompts into categories and see which types of questions perform best for you.

You can:

• Create custom categories ("Product Questions", "Pricing Queries", "How-To Content", etc.)

• Color-code them (8 colors to choose from)

• Bulk assign prompts to categories

• See citation rates and trends per category

Example: Instead of just knowing "I got cited 40% of the time," you discover:

• "Product comparison prompts" → 65% citation rate 🔥

• "Pricing questions" → 12% citation rate 😬

• "How-to tutorials" → 48% citation rate ✅

Now you know exactly where to invest your content strategy. Click category buttons to filter the chart to just those prompts, toggle the tracking line for a cleaner view, and compare categories side-by-side.

🎨 Brand Customization — Make It Feel Like Yours

Simple but important: configure your brand so the dashboard actually feels personal.

Set your:

• Domain: e.g., example.com

• Company Name: e.g., "Acme Corp"

• Favicon: Automatically pulled and displayed everywhere

Your brand appears in welcome messages, sentiment cards, mentions cards, and the tracking badge at the top. It's your dashboard.

📈 The Chart — Track Progress Over Time

Beautiful line chart showing your tracking and citation data over time with smooth curves for natural day-to-day transitions.

What you're seeing:

• Dotted line = Total prompts tracked

• Solid line = Prompts that got cited

• Category mode = Color-coded lines per category

• Toggle the tracked line on/off for a cleaner view

When the solid line approaches the dotted line, your citation rate is crushing it 🎉. Gap between them? Room to improve. Upward trends? Your visibility is actually growing. Per-category colors help you spot which themes are performing best.

🔔 What Runs on Autopilot

• Citation scans: Every other day

• Sentiment analysis: 3x daily

• Chart updates: After each scan

• Trend calculations: Every scan

You don't do anything. It all happens automatically.

💡 Why This Matters

This dashboard transforms "Is AI recommending my brand?" from a gut feeling into measurable, actionable data. You can:

1. Track which prompts lead to your brand being mentioned

2. Measure your citation rate and how it's trending

3. Understand the sentiment behind AI's perception of you

4. Compare your visibility against actual competitors

5. Organize prompts by category to find your highest-performing content themes

6. See the full AI responses where you were cited (context is everything)

7. React quickly when sentiment shifts significantly

8. Strategize based on data, not guesswork

Welcome to the future of AI-driven visibility. 🚀

Managing article statuses just got simpler. You can now customize your statuses, filter articles, and change status—all from the library. No more jumping between views or seeing content you don't need to see.

What's new

• Custom status filtering: Filter articles by status right in your library to focus on what matters

• Change status without context-switching: Update article status directly from the library—no more toggling between views

• Better navigation: Added multiple back buttons in the pipeline so you can jump back to articles faster

The details

• Status updates sync instantly: When you change a status, you'll see it reflected across your workspace right away

• Everything in one place: All status customization, filtering, and status changes happen directly in the library

We're making outwrite.ai more accessible with pricing that works for teams at every stage.

🆕 New Essentials Plan
Perfect for getting started. You get all the core features with 15 credits per month—everything you need to experience what outwrite.ai can do.

💪 Starter Plan Upgrade
We heard you needed more breathing room. Starter plan users now get 40 credits per month (up from 25), so you can write more without worrying about running out mid-project.

🤝 Custom Plans for Teams
If you're an agency or your team has unique needs, we've got you covered. Custom credit limits and flexible pricing are available—just reach out to us and let's find a plan that works for you.